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	<title>Fuchsia Mac</title>
	<link>http://www.fuchsiamac.com</link>
	<description>Musings of Fuchsia McInerney, CEO &#38; social media entrepreneur</description>
	<lastBuildDate>Fri, 20 Jan 2012 23:41:43 +0000</lastBuildDate>
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		<title>How to Pick a Winning Domain Name</title>
		<description><![CDATA[On our social network development travels, we are occasionally tasked with helping our clients research and choose a domain name. This is a serious effort, as it will represent not only the website but the over-arching business brand as well. Below are some quick guidelines on how to start this process and our general rules [...]]]></description>
		<link>http://www.fuchsiamac.com/how-to-pick-a-winning-domain-name/</link>
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		<title>Getting Back to Basics</title>
		<description><![CDATA[No matter who you are, it&#8217;s hard not to feel a personal transition each time you witness summer fade away and start preparing for the impending cold weather. I remember sitting on my front stoop in Florida in the middle of October and having a &#8220;whoa&#8221; moment as I realized that it was autumn. My [...]]]></description>
		<link>http://www.fuchsiamac.com/getting-back-to-basics/</link>
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		<title>Operation Indecision</title>
		<description><![CDATA[Not long after my stomach declared war on my two old friends, stress and spicy food, I started to think about how I could potentially alleviate some stressors at work by adding to our team. If you&#8217;ve ever grown a small business, you know that you start out typically by yourself, wearing all the hats, [...]]]></description>
		<link>http://www.fuchsiamac.com/operation-indecision/</link>
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		<title>The Perfect Client</title>
		<description><![CDATA[One thing that makes our industry very unique is that our clients are also that, very unique. Unlike some service providers, we don&#8217;t work with the same type of vendor or business owner or consumer demographic time after time. We work with a broad range of clients, from accredited universities to established businesses to start-ups. [...]]]></description>
		<link>http://www.fuchsiamac.com/the-perfect-client/</link>
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		<title>My Stress Intervention</title>
		<description><![CDATA[As the blur of summer comes to a close, I have been getting ready for the fourth quarter rush. This is typically our busiest time of the year. New business is steady, but we are under pressure to launch most of our in-development projects by the end of the year. As a result I&#8217;ve reinserted [...]]]></description>
		<link>http://www.fuchsiamac.com/my-stress-intervention/</link>
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		<title>Settle down, Facebook. Google+ can smell fear.</title>
		<description><![CDATA[That was the quote of the day. I read this among a host of other critical comments on my Facebook feed this morning. Yet another wave of negative reactions to Facebook rolling out new features. It seems like Facebook usually does this in smaller doses, but I have to admit that today I was even [...]]]></description>
		<link>http://www.fuchsiamac.com/settle-down-facebook-google-can-smell-fear/</link>
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		<title>The Things You Learn While Climbing Mountains</title>
		<description><![CDATA[This week my husband decided to take me on one of his annual hiking trips to the White Mountains of New Hampshire. I will preface this entire story by saying that I am not really a very physical or outdoorsy person. The office is my natural habitat, and while Jonathan did not drag me there [...]]]></description>
		<link>http://www.fuchsiamac.com/the-things-you-learn-while-climbing-mountains/</link>
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		<title>You are the Least Important Person on Your Website</title>
		<description><![CDATA[It&#8217;s been a challenging week at the office. You know what they say about opinions and everyone having one? This is a reality that we cannot escape, but it continues to be a challenge when the occasional client gives our team virtually no say in how a project takes shape. It&#8217;s like watching a hurricane [...]]]></description>
		<link>http://www.fuchsiamac.com/you-are-the-least-important-person-on-your-website/</link>
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		<title>Group-Centric Social Networks</title>
		<description><![CDATA[I have recently noticed a new trend in social network development that is facilitating social connections in a simple, but more focused way. Group-centric networks have taken the broad &#8220;everything and everyone&#8221; concept of Facebook and Twitter and whittled it down to a specific niche and are not only offering, but fully focusing on group [...]]]></description>
		<link>http://www.fuchsiamac.com/group-centric-social-networks/</link>
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		<title>My Disney Princess is Going to be a CEO</title>
		<description><![CDATA[I find it increasingly hard to swallow the notion that Disney Princesses are ruining today&#8217;s young girls. Suffice to say, I grew up on Disney and I&#8217;m running a company comprised of intelligent and self-assured women and men. Somehow I can&#8217;t translate that into an entertaining children&#8217;s story&#8230; Wendy&#8230; Peter Pan? I don&#8217;t know. Contrary [...]]]></description>
		<link>http://www.fuchsiamac.com/my-disney-princess-is-going-to-be-a-ceo/</link>
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